Wednesday, August 31, 2005

3 makes mobile music with Sony BMG/ Sony Ericsson Walkman Phone
By Staff
30-08-2005 01:03 PM

3 has struck a deal with record label Sony BMG Music Entertainment UK, to supply full-length audio tracks directly to the mobile networks 3 million customers.

The deal will mean 3's customers can access all artists on Sony BMG UK's roster, including Destiny's Child, Britney Spears, Usher, Charlotte Church and Oasis.

The agreement will also enable customers to hear new releases from Sony BMG UK's labels as well as back catalogue material.

Sony BMG represents more than 1000 artists worldwide and sold over 90 million albums globally last year.

The deal extends 3’s reach into the music arena, and the network already offers full-length videos from Sony BMG, audio tracks from EMI Music UK and tracks and videos from independent label artists through VidZone.

Bob Fuller, CEO, 3 UK, said: "Our customers are telling us that they want to be able to download music tracks directly to their phones and our focus now is on extending the choice that we provide.”

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++ Related

Sony Ericsson to offer exciting mobile music solution in collaboration with Sony Group companies

Press release | Sony Ericsson | 14 February 2005

3GSM World Congress, Cannes, France – 14 February, 2005 - Sony Ericsson announces its mobile music strategy for 2005 including the integration of high quality digital music players into stylish mobile phones under the world famous Walkman® brand. This will create a compelling consumer proposition capable of redefining the digital music market and driving operator revenue. Based entirely on open standards, the strategy will focus on delivering easy-to-use music phones supported by a full range of exciting music download services including Sony Group digital music offering.

A credible mobile music player must combine a wide variety of key features such as easy-to-use software to copy music to the device, large music storage capacity, long battery life, quality headphones and cutting edge design. Sony Ericsson will integrate these with advanced phone functions such as excellent voice, messaging, imaging, and on-line connectivity, to give a device that not only satisfies consumer needs, but also offers great opportunities for network operators to develop new and exciting services.

“The Walkman® showed us that people of every generation love listening to music while on the move, and we believe the mobile phone is the perfect device to extend the world of digital mobile music to a much wider audience,” says Miles Flint, president of Sony Ericsson. “Since its creation, Sony has sold more than 340 million units of Walkman® branded music devices globally, illustrating the mass appeal of mobile music. Sony Ericsson is proud to write a new chapter in the Walkman® story".

Sony Ericsson’s range of Walkman®-branded phones will support the most popular digital music file formats and services. Sony Ericsson believes that supporting open standards is the best way of offering operators and consumers both the highest quality and widest choice of services to meet their individual needs. In support of this, Sony Ericsson announces its collaboration with Sony’s music download service Connect™, which will open on-line digital music purchasing to mobile phone users in various countries around the world. The Connect™ service is currently available in the US, UK, France, Germany and the Netherlands and is expanding rapidly. Since its launch in 2004, Connect™ has attracted hundreds of thousands of registered subscribers and is already compatible with millions of portable Sony devices.

The first Walkman® branded Sony Ericsson music phones will be announced in March and enable users to transfer their existing CD collections to their phones via a PC. Future products will be capable of playing copy-protected music files purchased and downloaded via a PC from the Internet or direct to the phone.

Sony Ericsson’s successful P900 and P910 smartphones already support the world’s first personalised mobile streaming solution, offered by an operator in Finland under Sony’s StreamMan brand. PlayNow™, Sony Ericsson’s popular ringtone download service, operated on a global basis in conjunction with Sony BMG Music Entertainment, has attracted hundreds of thousands of users in its first months of operation.

Sony Ericsson will continue to work with a number of music partners including Sony Group companies to offer attractive and easy-to-use consumer download and music streaming services with more announcements later in the year.

Walkman® is the registered trademark of Sony Corporation

Connect™ is a trademark of Sony Corporation

PlayNow™ is the trademark of Sony Ericsson Mobile Communication

Sony Connect
The Connect service currently offers consumers over 800,000 music tracks from major label and independent artists, as well as the ability to enjoy that content on a wide range of digital music devices that are priced to suit any lifestyle.

Sony Ericsson Mobile Communications serves the global communications market with innovative and feature-rich mobile phones, accessories, PC-cards and M2M solutions. Established as a joint venture by Ericsson and Sony in 2001, with headquarters in London, the company employs approximately 5,000 people worldwide, including R&D sites in Europe, Japan, China and America. For more information, please visit

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Friday August 12th 2005 Set As Official W800i Walkman Phone Launch Day
21 July 2005

Press release | Sony Ericsson |

The eagerly awaited W800i Walkman Phone will go on sale on Friday 12 August, Sony Ericsson announced today.

The W800i, the first mobile phone device from Sony Ericsson to bear the famous Walkman logo will make its international debut throughout all usual high street retail outlets.

Sony Ericsson expects the Walkman Phone to be an instant hit with consumers, combining music and a 2-megapixel camera in one neat package.

To mark the occasion, the company has teamed up with music legend Jamiroquai to sponsor his worldwide tour - including a private concert in London on the eve of the Walkman Launch. On launch day, Jamiroquai will also be on hand to at The Carphone Warehouse flagship store at 272-274 Oxford Street in London to help sell the first few phones- and to sign copies of his new album Dynamite.

“The collaboration with Jamiroquai reflects the importance of music to the Walkman’s future customers,” said Peter Marsden, Sony Ericsson Managing Director UK & Ireland.

“There is a whole generation of music lovers who want music wherever they go, but don’t want to carry a separate player. The Walkman phone combines a high quality MP3 player, a fantastic camera and an excellent mobile phone.”

Other activity planned for the Walkman launch includes putting the phone at the heart of the music mecca of Ibiza. Sony Ericsson has partnered with Manumission to present ‘Ibiza Rocks, a weekly live music series in Ibiza fusing dance and rock music. The event launches at the end of July and runs through to September.

And taking the product to the streets in the UK, Sony Ericsson will tour the B Boys Breakdance Crew around nine major cities including London, Manchester and Brighton from the 12th August, through to September 2005.

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BBC News
Sony Ericsson launches Walkmans
By Joia Shillingford
BBC News business reporter, Cannes
Last Updated: Monday, 14 February, 2005, 19:48 GMT

Sony Ericsson has announced it will sell music-playing mobiles under its Walkman brand and will work closely with Sony Connect and Sony BMG, its music division, on content.

The company will unveil further details of its Walkman mobile in March.

It made the announcement at the 3GSM World Congress mobile phone trade fair held in the French town of Cannes.

Music by Sony BMG artist Natasha Bedingfield was played over a phone connected to loudspeakers at the event.

Sony Ericsson also launched three third-generation (3G) mobile phones in Cannes, including the Z800, a multimedia phone with a 1.3 megapixel camera, and the K600, a successor to the non-3G T610.

The K600 is aimed at the business market and can use the same mobile accessories as the T610, Chief Executive Miles Flint said.

Sony Ericsson has brought out a card that slots into a PC that can operate on Edge, a high-speed data technology, used on some of today's GSM networks and on four GSM frequencies.

"We will be adding Blackberry mobile e-mail software shortly... starting with the P9110 handset," Mr Flint added.

However, unlike Motorola, the US handset maker, Sony Ericsson does not plan to add voice-over-the-internet features to its mobiles.

Mr Flint said: "We're not adding Skype at this point, but we are watching this whole area carefully."

Walkie talkie

Motorola is adding Skype to several phones, it said at a press conference in Cannes.

Ron Garriques, president of Motorola's cellphone division, said Motorola would be adding 16 3G handsets this year, compared with six last year, and saw the move from 2.5G to 3G as an opportunity to gain market share.

Separately, the company said it had won 24 contracts in 28 countries for Push to Talk, a walkie talkie-like service, to which it had added instant messaging more familiar to people who like to use text to "chat" on their PCs.

Mr Garriques said he had never been more confident about the company's product portfolio and that its new low-cost phones venture could be profitable.

"Margins do not need to suffer; we are confident we can make a profit with this design," said Mr Garriques, speaking about the company's planned sub-$40 mobile.

Other launches

Other new four-letter handsets from Motorola include a black version of its very slim clamshell phone, RAZR, a phone called the PEBL (for pebble), which is very rounded and designed to appeal to women, and the SLVR, which it says will be the thinnest candybar-shaped phone.

It said it will launch a major music mobile in Miami in March and the Black RAZR phone will be introduced in time for the Oscars.

Mr Garriques joked that there were other four-letter words he would like to share with the audience and was deliberately dressed down in an anorak.

At one point this was teamed with the company's Oakley sunglasses with built-in Bluetooth which can keep the sun out of one's eyes and answer calls - probably more Los Angeles than Cannes.

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Welcome to Sony Ericsson Mobile Communications

Sony Ericsson, a 50:50 joint venture of Sony Corporation and Ericsson AB, was established in October 2001.

Our mission is to establish Sony Ericsson as the most attractive and innovative global brand in the mobile handset industry.

Website here


Your music in your phone — the W800i Walkman™

Have your music with you wherever you are. One press on the music button to start your in-phone digital music player, then choose your favourite song or playlist and enjoy. Getting your music into your mobile is easy – the W800i comes with CD ripping software. Move the music from your CDs. Quick and easy. Drag and drop.

Easy imaging
The W800i is also a 2-megapixel digital camera with video recording capability. Save your images in the W800i image gallery or move them to a PC. Let your friends see what you see using picture and video messaging (MMS) phone-to-phone.

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Press release
Sony Ericsson’s new GC99 PC Card keeps you online by combining 3G broadband with Wi-Fi
13 June 2005

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